La Chaire ESSEC-Société Générale Media & Entertainment, chaire de recherche et d'enseignement forme des managers au secteur et aux métiers de l'industrie des médias
La Chaire ESSEC-Société Générale Media & Entertainment, chaire de recherche et d'enseignement forme des managers au secteur et aux métiers de l'industrie des médias
La Chaire ESSEC-Société Générale Media & Entertainment, chaire de recherche et d'enseignement forme des managers au secteur et aux métiers de l'industrie des médias
La Chaire ESSEC-Société Générale Media & Entertainment, chaire de recherche et d'enseignement forme des managers au secteur et aux métiers de l'industrie des médias

Serge Hayat, Head of Development of the Chair

Serge Hayat is in charge of development at the Chair, teaches the media economics course, organizes the professional seminars and students’ course programs, and supervises some research subjects.
More about Serge Hayat

 

Marc Demange, Research Coordinator

Marc Demange coordinates the research undertaken at the Chair, and is in charge of the fundamental research into new audience measurements.
More about Marc Demange

Events with professionals

Debate with Pascal Nègre, President & CEO of Universal Music France, on May 23rd, 2008, on the issue of "Piracy, new models of consumption, new economic models : happy song or sad song ?

Breakfast with Nicolas de Tavernost, Chairman of M6 television channel

On April 1st, 2008, Nicolas de Tavernost, Chairman of M6 Management Board, participated in a conference held at the Press Club de France in Paris on the issue of “Digital Terrestrial Television (DTT), TV on mobile and new media: what challenges for traditional television channels?”

Breakfast with Martin Rogard, Head of Content, Daily Motion

On January 15th, 2008, the Paris Press Club de France welcomed Martin Rogard, Head of Content at Daily motion who spoke about “the new media: what consumption habits can we expect? what content? what business model?”

Breakfast with Alain Weill, CEO, NextRadioTv

On November the 29th, 2007, a breakfast was hosted by the Press club de France: Alain Weill, NextRadioTv CEO, gave his views on “Media New Consumption Habits, new business models, the stakes of a mulitple-platform media group”.

Breakfast with Pierre-Ange Le Pogam, Chief Operating Officer, EuropaCorp

On June 19th, 2007, a breakfast was hosted at the Press Club de France : Pierre-Ange Le Pogam, associate producer at EuropeCorp, was interviewed by Pierre de Gasquet, journalist at Les Echos and Serge Hayat, in charge of the Chair’s development on the theme” What role a European cinema major has to play alongside American ones?”. Alain le Pogam then took questions.

Breakfast with Patrick Le Lay, Chairman and CEO of TF1 television channel

On March 15th, 2007, a breakfast was organised, at the initiative of the ESSEC Media and Entertainment Chair, with the participation of Patrick Le Lay, Chairman and CEO of TF1. It was hosted at the Intercontinental Paris le Grand Hotel. Patrick Le Lay spoke on the issue of: “Diversification, the key-factor for television channels survival”.  He also shared his vision for the development of free TV.  
Around 70 professionals from the media sector, the Société Générale Bank and the journalism school Centre de formation et de perfectionnement des Journalistes (CFPJ) were able to ask him questions.
The CFPJ supported the event.

Paris Cinema Fair, second edition

The second annual Paris Cinema fair (« Salon du Cinema ») took place from January 18th to January 20th, 2008, at the Paris Porte de Versailles Exhibition Hall.   The Media and Entertainment Chair students participated in the event’s organisation, both on the professional and public sides. Serge Hayat also was involved on the professional side.

The Chair, partner
of the "Nuit des Médias" !

The ESSEC Media & Entertainment Chair was a partner of the "Nuit des Médias" which took place for the second time in November 2007. This event gathered communication and medias professionals under the patronage of the France's Defence Minister.

For more information : www.nuitdesmedias.com

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